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LG Electronics (LG) and Samsung Electronics (Samsung), which together lead the global digital TV market, announced today that they will propose their jointly developed technology as the North American technology standard for mobile DTV.

Samsung and LG held a signing ceremony at Seoul Plaza Hotel in Seoul, Korea, on May 14, 2008. Executives from the two companies attended the event, including Woo Paik, LG’s President and CTO, and JongWoo Park, President of Samsung Digital Media Business.

At the ceremony, the two companies agreed to cooperate in order to assure rapid adoption by the Advanced Television Systems Committee (ATSC) of a single common in-band mobile DTV standard.

Technology for the jointly proposed system will reflect the findings of the IDOV (Independent Demonstration of Viability) conducted by the Association of Maximum Service Television (MSTV) on behalf of the Open Mobile

LAS VEGAS, Jan. 7, 2008 – Slim design, advanced calibration options, wireless connectivity and invisible speakers underscore LG Electronics’ 2008 plasma HDTV innovations. The 50-inch model of the flagship PG60 series is the CES 2008 “Best of Innovations” video display honoree, singled out for its intuitive styling, advanced display technologies and consumer benefits.

All four series, including eight new models, six with “Full HD” 1080p display capability, are being demonstrated publicly for the first time at the 2008 International CES®, LG Electronics booth #8214, Central Hall, Las Vegas Convention Center.
“Home theater enthusiasts are continuing to drive growth in plasma HDTVs, specifically in larger screen sizes, and we are committed to serving this market by introducing seven new 50- and 60-inch models,” said Allan Jason, vice president of consumer electronics marketing at LG Electronics USA, Inc. “Our 2008 line delivers what plasma HDTV consumers are looking for – a slim and stylish design with premium picture and an enhanced sound quality.”

LG’s flagship plasma lines,